Vikrant Massey: Our Lives, In the Business Of Entertainment, Are Dependent On People

During the two years when the Covid-19 pandemic was at its peak, there was a looming crisis over the Indian film industry with several Bollywood films with A-list stars failing to impress both the audience and the critics. But come 2023, Shah Rukh Khan, Deepika Padukone and John Abraham바카라�s spy drama 바카라�Pathaan바카라� and managed to cross more than Rs 1000 crore at the worldwide box office. The film바카라�s success clearly was enough to project that the Bollywood slump was a temporary phase, and the Hindi film industry is all set to bounce back again.

Vikrant Massey, who recently starred in Disney+Hotstar바카라�s 바카라�Gaslight바카라� with Sara Ali Khan and Chitrangda Singh, has now weighed in on Bollywood's much-talked slump. In an interview with Gurpreet Kaur of Outlook India, the actor opined that 'good content바카라� is still working and none of his producers have really faced any losses. 

바카라�The noise, the cacophony, especially because of social media, is unfortunate. Social media has become the primary source of news for most people now. Not at the cost of sounding pompous, I don바카라�t know what slump people are talking about. I am doing four films a year, sometimes five. I am working with the best technicians in the country, none of my producers have suffered losses and I can proudly say that,바카라� Vikrant Said. 

Nonetheless, with the theatres shut during the second wave of Covid, the audience was pushed to the OTT platforms. Adding how the audiences바카라� taste has changed and artists should adapt to it, Vikrant maintained, 바카라�You cannot deny the fact that post the pandemic, the whole business scenario has changed, but that is how we transition. And we all should be accepting of it. The audiences too have adapted. Our lives, in the business of entertainment, are dependent on people, and if people now are content with watching content on their phones, so be it. My priority has always been to go out and tell a good story, and present myself as an actor who is capable of doing certain things. We are living in the age of quality content, whatever medium you cater to. I hope I continue to do so.바카라�

The actor has an interesting lineup of films ahead. Talking about his upcoming projects, Vikrant signed off by saying, 바카라�My calendar year began with 바카라�Gaslight바카라�. There is 바카라�Mumbaikar바카라� with Vijay Sethupathi, I am really looking forward to that. Then I have 바카라�Sector 36바카라� that바카라�s with Dinesh Vijan바카라�s Maddock Films. I also have 바카라�Blackout바카라�, an out-an-out comedy, which will be out in the third quarter of the year. I also have 바카라�12th fail바카라�, a Vidhu Vinod Chopra film, it is a biopic and based on the book of the same name. Then there is 바카라�Phir Aayi Haseen Dilruba바카라�.바카라�