As screen time among children reaches exceptional levels, the concern for the digital consumption has taken center stage. From concerns regarding extreme social media usage to the risks of online exploitation, parents today are facing multiple challenges in trying to manage their children's digital lives. Recently in Chennai, in order to address this challenge, actor R. Madhavan has stepped into an all new role now that goes beyond cinema 바카라“ as Strategic Partner & Stakeholder of Parent Geenee 바카라“ and has aligned himself with the digital parenting movement.