CEQUIN바카라s 바카라#MardonWaliBaat 바카라 Unlearnt & Rescripted바카라 , is a digital campaign at the forefront of the change, challenging patriarchal norms and encouraging men to embrace empathy, vulnerability, and shared responsibility.
For generations, masculinity in India has been framed by dominance, aggression, and emotional suppression. But now, a transformative movement is rewriting the narrative. 바카라s 바카라#MardonWaliBaat 바카라 Unlearnt & Rescripted바카라 , a digital campaign is at the forefront of this change, challenging patriarchal norms and encouraging men to embrace empathy, vulnerability, and shared responsibility.
From metropolitan cities to rural villages, thousands of young men are engaging in discussions that were once unthinkable. Powered by a network of 44 micro-influencers, CEQUIN바카라s initiative is reaching homes, universities, and workplaces, prompting introspection and debate on gender roles. Harshit Pandey, an influencer from Lucknow, once conditioned to believe that masculinity meant emotional detachment, is a case in point. After being a part of the Mardon Wali Baat campaign and leadership journey, he engages peers on emotional intelligence. 바카라For the first time, I feel I can openly talk about mental health without being judged,바카라 he says.
Digital platforms are playing a pivotal role in the campaign바카라s reach and impact. Influencers such as Saurabh Jhulum (Mumbai), Amit Sagar (Delhi), and Shivam Dutt (Delhi) are using Instagram, YouTube, and other regional content hubs to share stories that challenge traditional notions of masculinity. A viral film made on the campaign, 바카라,바카라 resonated with millions, illustrating how societal expectations confine men to rigid, stereotypical and harmful roles바카라and how they can break free and play their part to address gender based violence. These digital narratives are reshaping conversations around emotional well-being, fatherhood, and respect in relationships, in the home, workplace, public places and the digital world.
The campaign's influence extends beyond social media into households where gender roles have remained unchanged for generations. In Haryana and Rajasthan, young men are stepping up as champions of gender equality바카라encouraging fathers to share household responsibilities and supporting their sisters바카라 education.
Other gender experts from civil society organisations echoed CEQUIN바카라s message, that patriarchy harms men and boys too. Satish Kumar Singh, Senior Advisor, Azad Foundation emphasized that in a world where boys are being socialised into aggressive and violent masculinities, we need such initiatives to go beyond organisations, and focus on changing behaviours and attitudes, to help young men develop their identities in the real world.
Discussions around men바카라s mental health remain largely unspoken in India, but Mardon Wali Baat is bringing them to the forefront. The campaign collaborates with mental health experts like Dr. Amit Sen to highlight issues of anxiety, emotional repression, and toxic masculinity - where 바카라compassionate curiosity바카라 is the need of the hour.
Actor and activist Rahul Bose emphasizes the need for this shift. 바카라For too long, we have equated masculinity with silence. It바카라s time to redefine it바카라where courage is in vulnerability and power is in equality,바카라 he says.
With over six million people impacted across Delhi-NCR, Haryana, West Bengal, Madhya Pradesh, Mumbai, U.P and Rajasthan, CEQUIN바카라s campaign is not just a conversation바카라it is a movement. Sara Abdullah Pilot, Co-Founder & Chairperson of CEQUIN, underscores its significance, stating, 바카라Mardon Wali Baat is about unlearning generations of biases and creating a society where equality is lived, not just talked about.바카라
Rohini Nilekani, Chairperson of Rohini Nilekani Philanthropies, echoes this urgency. 바카라True change will come when men and boys see gender equity as their cause too. Mardon Wali Baat is not just about redefining masculinity; it is about reshaping our society for the better.바카라
Shombi Sharp, United Nations Resident Coordinator in India, highlights the global relevance of the movement, emphasizing that 바카라Gender equality cannot be achieved without involving men. Campaigns like Mardon Wali Baat are crucial in building a future where equality is a shared responsibility.바카라
Lora Krishnamurthi Prabhu, Co-Founder & Managing Director of CEQUIN, adds, 바카라We are witnessing a new generation of men willing to challenge outdated norms and embrace positive masculinity. This movement is about creating allies, not adversaries, in the fight for gender equity.바카라
As more young men step forward to challenge stereotypes and redefine masculinity, the campaign continues to grow, inspiring a future where strength is not measured by dominance, but by compassion and respect.
Founded in 2009 by Sara Abdullah Pilot and Lora Krishnamurthi Prabhu, (Centre for Equity and Inclusion) has been a leading force in gender equity, working to dismantle structural barriers that hinder women바카라s participation in public life. By engaging men and boys as allies, CEQUIN has facilitated meaningful change through initiatives like Mardon Wali Baat, which has touched the lives of over six million people across Delhi, Haryana, and Rajasthan. Through advocacy, community-driven programs, and digital activism, CEQUIN continues to shape an equitable and inclusive society where men and women share equal opportunities and responsibilities.
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