Speakout

Outlook SpeakOut | Want To Build A Company That Can Create 'More Smriti Iranis' In Society: Ekta Kapoor

At Outlook SpeakOut, Ekta Kapoor speaks about how she was a couch potato as a child, whiling her time away and only looking to earn ten grands to fill her shopping bags.

Outlook SpeakOut | Want To Build A Company That Can Create 'More Smriti Iranis' In Society: Ekta Kapoor
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바카라She was wearing a white shirt and blue jeans, and everybody wondered how could a bahu wear jeans? But I spotted the spark and knew that she바카라s going to be the bahu of Balaji Telefilms,바카라 is what Ekta Kapoor reminisced about her dear friend and the first TV bahu of the country, who was also sitting in the audience, Smriti Irani.

In conversation with Outlook바카라s Giridhar Jha at the second Speakout Conclave and Vinod Mehta Memorial Lecture being held in Delhi on September 28, the Indian TV czarina speaks about how she was a couch potato as a child, whiling her time away and only looking to earn ten grands to fill her shopping bags.

Her father made her understand that if she did not work, she would get married off, and that, she wasn바카라t ready to settle for.

So a content company took off in 1994, after her father, veteran Bollywood actor Jeetendra, invested Rs 65 lakhs in launching a project that the Kapoor scion felt would be a failure. 바카라No one was willing to buy that content because they felt it바카라s rather average. And then my father바카라s career had hit a low,바카라 Kapoor says. People were willing to launch her as an actor, but no one was prepared to make her a producer. And that is when the first milestone of her life crossed her path. 바카라Hum Paanch became a hit and it was my biggest break,바카라 she says.

Kapoor went on to talk about her struggles with her body and how a largely sexist industry treated it. 바카라People went to the extent of saying if you lose weight I will cast you. I felt that was too much of a sacrifice. I realised that acting was not my calling. You don바카라t need to do things that your father did. The pressure on star kids to become stars is the biggest pressure,바카라 Kapoor confesses.

Kyunki Saas Bhi Kabhi Bahu Thi was the next milestone in her life. It was at this point that success came beckoning to her, perhaps to never leave her side again. 바카라I love my job. Passion is all that matters,바카라 is the power lady바카라s recipe to success.

바카라It took a while for me to convince people that I can make a family drama. It was Rajnikanth who helped me in my venture of doing a family drama,바카라 Kapoor reveals.

However, her first tryst with a television drama was not Kyunki Saas Bhi Kabhi Bahu Thi, it was the lesser remembered Ghar Ek Mandir. 바카라People forget the six years of struggle after Hum Paanch and the making of Kyunki Saas Bhi Kabhi Thi.

So I want to tell people that there is no formulae for success. The outcome of your hard work is not in your hands, but the journey is. You constantly need to adapt to new situations,바카라 Kapoor implores.

On the issue of television slowly dying an unfortunate death, the media mogul is rather optimistic. 바카라It can never become redundant because it바카라s a source of family entertainment,바카라 she says.

Despite her shows having portrayed women in various lights and shades through the years, the question of their undeniable importance as performers and spectators still remains largely unattended in the kind of content created for Indian television even today.

바카라Half the market remains untapped. Can one undermine the power of Kareena Kapoor? And at the same time, one should not forget the power of our audience,바카라 she says. Kapoor says her belief is to build a company that can create 바카라more Smriti Iranis바카라 in the society.

바카라That바카라s how we can promote our women,바카라 the Balaji supremo signs off and smiles at her friend sitting in the audience and cheering for her, as the auditorium breaks into a resounding applause.

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