Hirdesh Singh aka Yo Yo Honey Singh dreams of winning a Grammy. He바카라s even got a rap number about it. But don바카라t you snigger yet. It has been a whole year since he was booed off the stage and into courtrooms for allegedly crooning to rather excessively derogatory lyrics in a track titled Main Hoon Balatkari or I am a Rapist (a court later ruled there was no proof linking him to the song). But tables have turned, and how.
The 30-year-old rapper from Hoshiarpur is on a career high that industry insiders are terming 바카라the biggest on the pop circuit in recent times바카라. At an award ceremony recently, Shahrukh Khan, who Yo Yo collaborated with on last year바카라s massive hit , anointed him 바카라Hero of 2013바카라. Barely a month into the new year, Yo Yo delivered two breezy hits바카라Sunny Sunny and from Yaariyaan.
ABCD
And as an ultimate stab at redemption and legitimisation, he has rapped to the music and lyrics of Vishal Bharadwaj and Gulzar, the most 바카라respectable바카라 duo producing critically acclaimed songs, in Horn OK Please from Dedh Ishqiya. Yo Yo바카라s is now the face of celebrity events, bling modelling alongside the movie stars. No wonder the popular joke in Punjab these days is: 바카라Pitbull in your song is out, Honey Singh is in.바카라
Horn OK Please
But Honey Singh never meant to strike gold as 바카라Yo Yo Honey Singh, the rock star바카라, as he calls himself. In an interview to film critic Anupama Chopra last week, Yo Yo defended himself saying the language he uses is the vocabulary of today바카라s youth. He바카라s simply a product of his times. 바카라바카라Bomb figure바카라, that바카라s how they talk. When I composed a song on Bhagat Singh, it flopped. But my other songs about partying and all that are superhits!바카라 He claims he wants to 바카라represent Indian swag, without singing in English바카라.
바카라He does speak to the masses, in their language,바카라 says lyricist-singer Swanand Kirkire. 바카라It바카라s a disturbing reality, but his point of view seems to be working. For example, in Party All Night, when he sings Aunty police bula legi, he connects directly with his young audience.바카라
Aunty police bula legi
And now that he has made it big, all of Bollywood is trying to claim him. From rapping in peripheral music circles since 2006, a stint at Trinity School, UK, and then back to the Punjab-Haryana belt, Yo Yo has cleverly moulded himself to the mainstream format. 바카라He has alienated himself from his earlier aggressive tone, and restricted himself to the populist sphere,바카라 notes musicologist Pavan Jha, who feels everyone in the industry, legends included, is now compelled to consider Yo Yo바카라s commercial worth, reach and ability to roll out earworm after earworm. He바카라s still ruffling feathers, of course. 바카라He바카라s not welcome for many composers and artists because his tracks tend to dominate the album, and they feel threatened,바카라 says music critic @rohwit, who prefers to be identified by his Twitter handle.
But on his steep ascent to a certain kind of acceptability and clout, he바카라s got the industry muscle backing him. For major labels T-Series, Shemaroo, Honey is the flavour of the season. 바카라There is a lot of support from within the commercial forces in the industry to cement Honey Singh in the national sphere, and he himself is aligning himself to the needs of the mainstream,바카라 believes Jha. Toning down his bad boy image, and cleaning up his act somewhat seems to have won him fans from unexpected quarters. Even those who dismissed him earlier are happy to shake a leg to his chartbusters. 바카라Ultimately, it바카라s the way he plays around with his beats that wins. They are repetitive, but there is an intricate interplay between beat and tune, great rhythm, combined with a cheeky choice of lyrics that make for a guilty pleasure listen,바카라 sums up @rohwit. Like it or not, last year바카라s 바카라despicable바카라 rapper is Bollywood바카라s latest item number.
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His Tune바카라s A-Changin바카라
The Wordbaaz
Main Hoon Balatkari (2011-12)
Peeche se aaya main
Utari uski saari...
This was the highly-controversial track that glorified the rape of a woman who was alone at night that led to an FIR against Honey Singh
Satan (2012)
Re monsoon ka mausam aaya
Tan mann me romance hai chhaya
Ab tto hans ke bol re chhori
Tere liye ik cheez hun laaya
Dekh ke jisko jhoom padegi..
Endorsed by Anurag Kashyap, the video featured Singh as Satan with his slaves around him, the 바카라weed pila de바카라 line alternated with 바카라neat pila de바카라
Lungi Dance (2013)
Moochhon ko thoda round
ghumake
Anna ke jaisa chashma lagake
Coconut me lassi milake
Aa jaao sare mood banake...
This massive hit cements Singh바카라s endorsement from the top rung in Bollywood (read: SRK), as well as a fan base down south
Blue Eyes (2013)
Blue eyes hypnotise teri kardi ai mennu
I swear! chhoti dress mein bomb lagdi mennu
Glossy lips, uff yeh tricks...
The feminists raised a brow at the 바카라bomb lagdi mennu바카라 reference, but it didn바카라t stop the song from becoming a hit on radio
Sunny Sunny (2014)
Aaj blue hai paani
Paani pani paani paani paani
Aur din bhi sunny
Sunny sunny sunny sunny sunny
Aajaao on the beach yaar...
This breezy track singlehandedly lifted youth film 바카라Yariyaan바카라 to become January바카라s biggest earworm, cheesy lyrics no bar
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Yo Yo Swing
After six years of Punjabi rap with limited success, hits rock bottom with the Balatkari song, which he claims he didn바카라t write, only sang; later denied singing too.
FIR filed against him for lewd music, later all cases quashed by Chandigarh HC due to 바카라lack of proof associating the vulgar numbers with Honey Singh바카라.
Activists launch online petitions calling for a ban on his shows due to offensive lyrics against women, some shows cancelled.
Zooms to top of the popularity charts with Lungi Dance from Chennai Express. He is now supposedly the highest paid artiste in Bollywood music.
Controversy strikes again with song for film Boss being pulled up for an offensive word. The word muted by Censor Board.
More hits, collaborations; is now face of award ceremonies, celeb cricket events, endorsed by stars like Shahrukh. Works with Gulzar-Vishal Bharadwaj for Dedh Ishqiya.